dc.contributor.author | Geer, John Gray | |
dc.date.accessioned | 2010-05-03T19:41:35Z | |
dc.date.available | 2010-05-03T19:41:35Z | |
dc.date.issued | 1991 | |
dc.identifier.citation | This is a post-print of "Do Open-Ended Questions Measure 'Salient' Issues?" by John Geer from Public Opinion Quarterly 55:3, 360-370. Copyright © 1991 Oxford University Press. | en_US |
dc.identifier.issn | 0033-362X | |
dc.identifier.uri | http://poq.oxfordjournals.org/content/vol55/issue3/index.dtl | en_US |
dc.identifier.uri | http://hdl.handle.net/1803/4052 | |
dc.description | Originally published in Public Opinion Quarterly, v. 55, no. 3 (p. 360-370). | en_US |
dc.description.abstract | Closed-ended questions dominate most interview schedules. Yet the almost exclusive use of this form did not arise because open-ended questions, its major competitor, proved to be weak indicators of public opinion. Instead, responses from open-ended questions proved more difficult and expensive to code and analyze than those from closed-ended questions. Although such practical concerns are important, the real task of survey researchers is to measure public opinion accurately. Using an experimental design, this article tests whether open-ended questions measure the important concerns of respondents' one of the long-claimed advantages of this format. The results, on balance, show that open-ended comments reflect such concerns, suggesting that pollsters may want to include more of these questions in their surveys of public opinion. | en_US |
dc.language.iso | en_US | en_US |
dc.publisher | Oxford University Press | en_US |
dc.subject | Salient issues | en_US |
dc.subject | Open-ended questions | en_US |
dc.subject.lcsh | Public opinion polls -- Methodology | en_US |
dc.subject.lcsh | Public opinion -- United States | en_US |
dc.subject.lcsh | United States -- Politics and government -- Public opinion | en_US |
dc.title | Do Open-Ended Questions Measure "Salient" Issues? | en_US |
dc.type | Postprint | en_US |
dc.description.college | College of Arts and Science | en_US |
dc.description.department | Department of Political Science | en_US |
dc.publisher.uri | http://www.oup.com/us/ | en_US |